The readings for week 8 were about how new groups form, and what types of structures they acquire. Next week ’s readings delve deeper into how these large groups work. As you read, any of the three books, try to understand:
1) What is the phenomenon we’re looking at? What is: mass
collaboration, peer production, crowd sourcing? [...]
Remember, in this class we set out to understand 3 things:
What are the principles of social media culture?
What are the effects of social media on various aspects of society, work, life, etc.?
How is social media used in specific contexts? How should it be used?
The book Born Digital focuses on effects. What are the effects of [...]
Starting next week, we’re putting together pieces towards your final project for this class. Please check the class schedule to see when things are due.
The first part is a project pre-proposal. In the pre-proposal, which you will write on your blog, you need to explain as much as you know about what you want to [...]
Please note that you have a different blogging assignment for Thursday Sept. 4. Instead of reading notes, write a post about skills needed in PR.
Before you write the post, do some research:
read the book chapter to learn where the jobs are in PR, what the working conditions are, etc.
read John Bell’s collection of blog posts [...]
PR Connections blog
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