News Releases

Posted: June 10, 2009 in PR examples, Resources

Please head over to PRWeb and BusinnessWire (two major news release distribution services) and read at least 6 news releases of your choice.

Here are the latest news releases on PRWeb

Here are the latest news releases on BusinessWire

As you read the news releases, try to pay attention to the following:

  • what is the news the release is communicating? is it newsworthy? for whom?
  • what are common format elements that all news releases seem to have?
  • what is the writing style of news releases?

It might be a good idea to write a blog post on your PROpenMic blog summarizing your observations.

Then, listen to the lecture about News and News Releases, and start tackling the news release assignments on Blackboard.

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